The 5th annual Pygmalion Music Festival, held in the twin towns of Champaign-Urbana, Ill., kicks off next week on Wednesday, September 16th and runs until Saturday, September 19th.

Now in its fifth year, the Pygmalion Music Festival, happening September 16 – 19, 2009 in Champaign-Urbana, Ill., has emerged as a surprising player in what seems like an endless sea of new music festivals across the nation. Combining the ease and cred of festivals such as SXSW or CMJ, with a humble, gentle Midwestern backdrop, Pygmalion Music Festival seeks to engage a devoted group of music fans each fall by presenting both established and emerging artists in venues no bigger than a small theater.